Blakemore Logistics Steps Up for Safer Streets

Blakemore Logistics Steps Up for Safer Streets

Posted 03 December, 2019 at 12:59

Author Mark Bradshaw on behalf of (IFM) Independent Forecourt Magazine


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More than 700 pupils from across the West Midlands have been educated on the rules of the road as part of Blakemore Logistics’ annual Road Safety Week campaign (18-22 November).

Year 7 students from five different secondary schools across the region took part in the week-long event, which ran alongside the charity Brake’s national Road Safety campaign.

The first part of each school session saw Blakemore Logistics volunteers give a live vehicle demonstration to highlight the dangers of playing near large heavy goods vehicles.

Students then participated in different classroom-based activities. Blakemore volunteers gave a presentation highlighting the dangers of blind spots, the importance of using pedestrian crossings and how to be safer on the roads. Some sessions saw students create road safety posters.

For many Key Stage 3 students, it is their first time commuting to and from school on their own, so it is vital that they know the importance of road safety.

St Thomas More Catholic School Year 7 student Harry commented: “I really enjoyed the session. I liked getting to sit in the lorry and see the inside. I also learnt about road safety.”

St Thomas More Catholic School Careers Lead Natalie Prior commented: “As a predominant employer within Wolverhampton, A.F. Blakemore prides itself on community engagement and reaching out to young people within the local area.

“As part of Road Safety Week, A.F. Blakemore aims to educate our younger students on the dangers of being a pedestrian. With part of the business being distribution and logistics, A.F. Blakemore is in a prime position to support students in understanding this practically.

“Year 7 were engaged, enthusiastic and keen to learn from the team of employees.”

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