Importance of Good Teamwear Design – Tips on Designing the Best for Your Team

Importance of Good Teamwear Design – Tips on Designing the Best for Your Team

Posted 30 November, 2021 at 15:45

Author Ronnie Findlay on behalf of Everything Digital


Custom teamwear is used in many settings like schools, sports clubs, companies, etc. And for good reason. Several studies have shown that branded teamwear has a significant impact on the players' performance and the outcome of the game. What we wear affects the way we think and perform. When players feel good and comfortable in their clothes, they are more confident on the field and are likely to give a better performance. There are many other benefits of wearing custom teamwear. Here we discuss the most crucial ones.

Benefits of Custom Teamwear

Customised teamwear is the preferred choice of clothing for athletes and teams because they offer several advantages, such as:

VisibilityOne of the most practical benefits of wearing custom teamwear is visibility. It helps players identify their teammates and achieve high precision and communication that helps them perform optimally. Team uniforms also help referees, committee members, and fans identify the players and make fair decisions. 

  • Team Spirit

Custom teamwear can boost confidence and improve camaraderie between the players. It increases unity within the team and inspires them to perform as a team rather than as individuals.

  • Allows Full Range of Movements

Unlike plain clothing, custom teamwear is made out of special fabrics and designed in a manner that reduces friction and allows athletes to perform a full range of movements. It reduces their risk of injury and allows them to perform without resistance.

Now that you know the importance of custom teamwear let’s find out how you can design the perfect one for your team.

How to Design Custom Teamwear

An ideal teamwear kit is designed according to the team’s preferences, requirements, and brand colours. It bears the team’s logo and name along with the player’s name. Here are some of the top tips for designing custom teamwear:

  • Choose an Appropriate Colour – The colours and palette you choose will set the foundation of your brand. So it is essential to select attractive colours that are recognisable and memorable. Based on your team’s preference or its branding, you can either choose bright and lour colour combinations, bright and subtle complimentary combinations or single colours that run throughout the kit. 
  • Create a Brand Identity – No teamwear is complete without the team name and logo. If yours is a new team, it is vital to design an appropriate logo and print that along with the team’s name onto the kit. Make sure they’re bold, big, and visible from afar for maximum effect.
  • Choose a Theme – Choosing a colour palette is only one part of designing your teamwear. Another crucial part is choosing a theme for the design. This can be done using important information about the team such as location, history, characters, and mascots, all of which can be printed on the kit to reflect the team’s motto and essence.
  • Invest in a Full Range – One of the best ways of ensuring that the players look professional is having a full customised teamwear kit that includes game-day uniforms, hoodies, t-shirts, shorts, training vests, etc. Having players wear their team colours even off the field, helps build brand identity and increase brand awareness. 

How Can Dread Help

Dread is a leading supplier of corporate, promotional, team clothing and merchandising solutions in the UK and Europe. We specialise in designing and producing garments that not only meet your design brief but also surpass performance expectations. Our design team can help you create a visual identity that enhances and reflects your brand image. From using cutting edge fabrics to combination branding techniques, we leave no stone unturned in our development and manufacturing processes to give you the best quality teamwear at the most attractive rates. To find out more, get in touch with our team on 1908 221 666. 

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