Is Streaming the Future of Media?

Is Streaming the Future of Media?

Posted 14 February, 2020 at 14:00

Author Paul Robinson on behalf of Pronounce Media


Television has been with us a long time, in the beginning signals being transmitted over the airwaves, then came along cable and satellite and then these signals were developed from analogue to a digital format. Now with the advent of Netflix, BBC iPlayer, Amazon Video, YouTube TV and numerous other streaming services, is getting our daily fix of soaps, dramas and films over the airwaves dead?

Technology never stands still, we saw records being replaced with CD’s and now digital downloads, radios replaced with smart speakers, home phones replaced with mobiles and let’s not even mention the replacement of fuel cars with electric which is scheduled for 2035. So, it makes sense that the internet and access to TV will make the more traditional broadcasting systems obsolete. Such media giants such as Sky, ITV and The BBC have already jumped on the bandwagon, and streaming companies as the likes of Netflix, offering programs, box sets and films on demand negating the need to either be sat on the sofa at a particular time and day, or to record to watch later. Which suits more and more people in this ever busying lifestyle we now live.

Of course, in the past, this has only really be feasible for the chosen few, but with faster broadband speeds and not to mention the long awaited 5G just around the corner, fast internet access is now available to the masses, along with a never ending choice of what to watch, and when to watch it.

So, why is this a good thing for both the customer and the service provider? Eliminating the need for expensive equipment, most new TV’s are smart TVs with internet built in, no need for a satellite dish and equipment. And then there is the upkeep and maintenance of transmission masts, satellites and the costs that accompany these.

We are still years away from the death of TV and Satellite as we know it, but it is certainly on the cards as we go deeper into the digital world. And don’t forget, there are still people today that prefer to put that record on, so it may be longer than we think.

Note;

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