MIA host world-class energy-efficient motorsport business growth conference

MIA host world-class energy-efficient motorsport business growth conference

Posted 20 December, 2019 at 16:20

Author Mark Bradshaw on behalf of (IFM) Independent Forecourt Magazine


The Motorsport Industry Association (MIA) is hosting its 17 annual Energy-Efficient Motorsport Conference (EEMS) in association with AVL RACING. The event brings together more than 200 industry experts and engineers, from a range of disciplines, on 8 January 2020 at the NEC in Birmingham.

With topics ranging from future sporting regulations to sustainability, delegates from motorsport, high-performance engineering, automotive, marine and defence will question and discuss technology developments and explore opportunities for business growth. 

For the first time in the UK, see the new 613bhp, 0-60mph in 1.8seconds, Projekt E electric rallycross car which will run on the World RallyX programme next year. STARD from Austria will explain the fascinating technology behind this stunning car.

Key industry experts share their insights into the future of race-bred technology development and transfer to other sectors. These include Chief Technical Officer of F1, Pat Symonds, speaking on the future of energy efficiency regulations fin F1 and Ulrich Baretzky, Head of Engine Development at Audi Motorsport on the future for alternative fuels in motorsport. Yath Gangakumaran, Director of Strategy at F1 will explain their new sustainability strategy which aims to deliver a ‘net zero’ sport by 2030 and its likely effect on the motorsport supply chain.

The £3 billion UK marine industry will share details of their new programme which must deliver ‘net zero’ emission boats in just five years. They need help from UK motorsport to achieve this and are actively seeking new collaborative partners to do so.

Andrea Toso, Head of R&D at Dallara, the world’s largest race car maker will share his views on the future of motorsport technology in Europe and the USA. And M-Sport Founder, Malcolm Wilson, will focus on future technical regulations for the World Rally Championship. Simon Dowson, Delta Motorsport will join Rob Kirk, Cosworth Electronics to share the secrets of success of their collaboration which secured them the BTCC hybrid contract for 2020.

Commenting on the 2020 EEMs event, Chris Aylett, MIA CEO, said: “Demand from many sectors for energy-efficient solutions from motorsport is growing fast. The timing and content of this year’s EEMS makes it, by far, the most valuable Conference we’ve ever held. Huge wins can be had from the marine sector as well as automotive and defence. Delegates will meet and talk with experts and gain unrivalled knowledge which puts them ahead of their competitors and build new future collaboration contacts. It’s a truly unmissable’ conference!”

To find out more, visit: https://the-mia.com/events/EventDetails.aspx?id=1271524&group=

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