SUPERPEDESTRIAN Unlocks E-SCOOTER Safety Breakthrough With Acquisition Of NAVMATIC

SUPERPEDESTRIAN Unlocks E-SCOOTER Safety Breakthrough With Acquisition Of NAVMATIC

Posted 21 July, 2021 at 11:15

Author Mark Bradshaw on behalf of Pronounce Concierge Service


Superpedestrian’s new Pedestrian Defense system, enabled by Navmatic’s Super Fusion technology, can detect and correct sidewalk riding and other unsafe rider behaviors

Cambridge, MA -- Superpedestrian, the MIT spin-off engineering firm behind LINK, “The Volvo of E-Scooters,” today unveiled a breakthrough active safety system dubbed “Pedestrian Defense.” The new system doesn’t just detect unsafe behaviors like riding on the sidewalk, but puts a stop to them in real time in order to prevent serious injuries. The safety breakthrough is made possible through the acquisition of Navmatic, and the application of their patented Super Fusion technology, which combines multiple sources of real-time vehicle dynamics data to yield the most accurate, practical and reliable fleet positioning and vehicle control available today. Superpedestrian finalized the acquisition of Navmatic, a startup focused on micromobility safety, in June.

Superpedestrian’s new Pedestrian Defense capabilities will resolve deeply ingrained challenges in micromobility that have led many cities to restrict, sanction and even ban shared e-scooters.

By integrating Navmatic’s Super Fusion technology into Superpedestrian’s existing Vehicle Intelligence (VI) platform, Pedestrian Defense was born to ensure that unsafe behaviors like sidewalk riding, wrong-way riding, aggressive swerving and repeated hard braking are detected, then immediately corrected by slowing or safely stopping the scooter. Pedestrian Defense is a unique system which makes Superpedestrian the only micromobility provider that can reliably detect and correct unsafe rider behavior in real time, and at scale across an entire fleet. The new technology integration also allows Superpedestrian to translate sensor data into other interventions, from direct notifications and incentives for riders, to comprehensive dashboards for policymakers that show safety trends and illustrate locations prone to unsafe behavior or increased chance of a crash.

Watch a video of Pedestrian Defense in action: here

Superpedestrian is launching pilot demonstrations of Pedestrian Defense across the country this month, with full LINK fleet applications beginning in Fall 2021.

“Superpedestrian has cracked the code to one of this industry’s biggest challenges. Our e-scooter is unique because it has the computing power and sensors that Navmatic’s Super Fusion needs in order to operate in the field. Now, we can scale Pedestrian Defense across our entire fleet and offer riders and cities something no other company has: a real-time solution to aggressive and unlawful riding,” said Assaf Biderman, CEO of Superpedestrian.

“We’ve spent years at Navmatic developing the most fine-grained sensor fusion and rider behavior detection out there. With Superpedestrian’s high-quality hardware and smart system operation, we can detect how riders behave, make real-time interventions, and give cities actionable insight into the safety of their streets. This is what cities really need to solve the problems associated with e-scooters, and our team is the first and only one to achieve it. We are excited to join Superpedestrian, the technology-leading micromobility player. Only with Superpedestrian have we found the combination of a company that owns a leading sensing technology and that shares our passion to make cities safer,” said Boaz Mamo, CEO and Founder of Navmatic.

The Pedestrian Defense active safety system will:

  • Detect a range of dangerous behavior such as riding on the sidewalk, riding the wrong way down a one-way street, aggressive swerving, and repeated hard braking
  • Correct bad behavior by immediately slowing or safely stopping a ride autonomously
  • Alert riders violating rules with lights and audible notifications on the vehicle
  • Educate riders with customized SMS alerts, in-app trainings, and incentives
  • Inform cities with data and insights about safety conditions, including customized dashboards that identify locations with repeated errant behavior
  • Generate collision reports that provide authorities with detailed information in the case of a crash

At the end of each ride, all riders will receive a Safety Rating that chronicles both unsafe and safe behaviors. This individual Safety Rating is used to deliver customized in-app and SMS safety training.  As ride behavior improves, riders receive discounts on their future rides. Chronically unsafe riders are not allowed to ride again.

More than behavior, data from the Pedestrian Defense system can be put to work to improve infrastructure too, helping cities target locations that may need maintenance or safety upgrades.

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